The purpose of an endpoint protection platform is to safeguard devices such as laptops, desktops, and mobile devices from various cybersecurity threats. It offers comprehensive security measures including antivirus, firewall, and intrusion detection to protect endpoints from malware, ransomware, and data breaches. An effective platform also incorporates features like threat intelligence and behavioral analysis to proactively detect and respond to potential threats in real time. This ensures that organizations can maintain a secure environment while managing their endpoint devices.