The primary purpose of a business continuity plan in technology is to ensure that critical business functions can continue during and after a disruptive event, such as a natural disaster or cyberattack. This plan outlines procedures for maintaining or quickly restoring operations, including data recovery, communication strategies, and resource allocation. By having a clear and actionable business continuity plan, organizations can minimize downtime, protect vital assets, and ensure customer satisfaction. Furthermore, such planning helps identify potential risks and prepares the organization to navigate unforeseen challenges effectively.