Digital rights management (DRM) technologies protect intellectual property by controlling how digital content is accessed, distributed, and copied. Through encryption and licensing mechanisms, DRM restricts unauthorized users from copying or sharing content without proper permissions. This safeguards the rights of creators and publishers and helps mitigate piracy. By implementing DRM, content owners can enforce usage policies, monitor usage patterns, and maintain control over their work in digital formats, thus ensuring fair compensation and recognition for their creations.