The Festival of the Sea engages local coastal communities by emphasizing the importance of marine conservation and sustainable fishing practices. The festival often includes beach clean-ups, educational workshops, and various water sports activities. Local fishermen and artisans showcase their crafts and culinary traditions, fostering a sense of community and shared identity. Through music, art, and interactive experiences, the festival raises awareness about the ecological significance of marine environments, encouraging both locals and visitors to appreciate and protect their coastal heritage.