Festivals create opportunities for global cultural exchange by bringing together people from diverse backgrounds. They provide a platform for artists, performers, and attendees to share their traditions, art, and customs. This interaction fosters understanding and appreciation of different cultures, enhancing social cohesion. Attendees often experience new food, music, and rituals, which broaden their cultural horizons. Furthermore, festivals support local economies and can lead to lasting international connections, enriching the cultural tapestry of the global community.